Halloween,  Zombies & Making Games: A Usual Day At Research Through Gaming

Halloween, Zombies & Making Games: A Usual Day At Research Through Gaming

By Paul McGhie It’s no secret that I am a horror fan – I’m currently making a horror film, for starters. So when I was asked to put together a gamified ad campaign for Research Through Gaming earlier this year, I found my love of horror coming to the...
Infographics: They Belong To Researchers

Infographics: They Belong To Researchers

By David Wisniowski Data visualization and storytelling have always been key pillars of the market research industry. As a student, many of my classes were focused on interpreting data into a story, and visualizing that story for prospective clients. There are some...