AMSRS Conference summary

AMSRS Conference summary

This post, written by Betty Adamou, was originally featured on the NewMR website. Let’s face it, Market Research conferences aren’t a place we normally associate with a few laughs (from the stage, it’s different off stage!), but not only did the AMSRS provide...
Unlocking the Mystery of Millennials

Unlocking the Mystery of Millennials

By David Wiszniowski Yesterday, (Thursday, October 3rd) I had the opportunity to go to an event put on by the MRIA (Marketing Research and Intelligence Association) here in Toronto where I’m based. The event focused on marketing to millennials and keeping them...