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How Videogames Changed The World: Review of Charlie Brooker Documentary

How Videogames Changed The World: Review of Charlie Brooker Documentary

by admin | Dec 2, 2013 | Market Research | 0 comments

It seemed to be Channel 4’s big event of the weekend since it was advertised in every commercial break last week – either that or I just watch too much Big Bang Theory. But I was very excited to see Charlie Brooker’s new documentary on how video...
Designing With Meaning Part 2: My Favourite Infographics

Designing With Meaning Part 2: My Favourite Infographics

by admin | Nov 21, 2013 | Design, Innovation, Market Research | 0 comments

This blog follows on from the “Loving Functional Design in Surveys” blog. In September, I spoke at the ASC Conference in Winchester, UK, and was lucky enough to listen to Tobias Sturt and Adam Frost from the Guardian talk about Infographics (you can...

The Many Disciplines Of Market Research: An Evolving Map

by admin | Nov 18, 2013 | Market Research | 0 comments

By David Wisniowski This is an ever-evolving interactive map including all the disciplines of market research today. The point of this is that we’re going to adapt this map over time and in the future, compare disciplines that weren’t used/involved in...
Designing With Meaning Part 1: Loving Functional Design For Surveys

Designing With Meaning Part 1: Loving Functional Design For Surveys

by admin | Nov 17, 2013 | Conference Talk, Creativity, Design, Innovation, Market Research, User Experience | 0 comments

This blog discusses good and bad survey design with function, purpose and user experience in mind I used to study pattern cutting for womenswear design at University, and then went on to learn from one of the most edgy tailors in London’s Mayfair; Oscar Udeshi....
Futuristic Data Collection: inFORM Is MIT’s Dynamic Shape Display

Futuristic Data Collection: inFORM Is MIT’s Dynamic Shape Display

by admin | Nov 15, 2013 | Creativity, Design, Innovation, Market Research, News | 0 comments

By David Wisniowski Tangible Media Group, the MIT media lab, recently promoted its dynamic shape display ‘inFORM’. This device is the coolest piece of technology that has been unveiled by the company and allows users to interact with physical objects by means of...
Japanese Company Closes Cultural Gap Through Savvy Marketing

Japanese Company Closes Cultural Gap Through Savvy Marketing

by admin | Nov 14, 2013 | Creativity, Design, Innovation, Market Research, User Experience | 0 comments

Freshness Burger is a company in Japan, which noted a culturally significant marketing gap, and took a very creative approach to fixing their unique problem. The video below will provide some insight into the issue as well as detail Freshness Burger’s innovative...
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