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The challenge of building digital games (research games!)

The challenge of building digital games (research games!)

by RTG Team | Jan 2, 2019 | Engagement, Games, Market Research |

Are you hoping to find a very cool and very exciting copy of Red Dead Redemption 2, Celeste, Spider-Man, or Super Mario Party inside a pretty little box? What about a stimulating and insightful research game? I think I know the answer to that but digital games and...
How does low participant engagement affect research?

How does low participant engagement affect research?

by RTG Team | Dec 11, 2018 | Engagement, Gamification, Innovation, Market Research |

Low participant engagement negative impacts every aspect of the research process. Get ready to check the tick boxes and see how many of these you’ve personally experienced. Low response rates. Every researcher can tell a story similar to this, “When I started out,...
MICA students designed a more engaging survey than professional researchers…in 20 minutes

MICA students designed a more engaging survey than professional researchers…in 20 minutes

by admin | Sep 6, 2016 | Avatars, Engagement, Gamification, Lectures | 0 comments

Last week on Friday 2nd September I was delighted to have presented an activity-lead guest lecture via webinar to the talented and bright students at MICA University in India; a world-renowned University whose alumni (or MICAns, as they are known) have held and and in...
New Young Entrepreneurs Club initiative from RTG kicks off this week!

New Young Entrepreneurs Club initiative from RTG kicks off this week!

by admin | Apr 19, 2016 | Creativity, Engagement, Give Back, Innovation, Interviews, News | 0 comments

  The Young Entrepreneurs Club is an initiative set up by Research Through Gaming to help under 18’s realise their potential for entrepreneurship. It’s a project we’ve kept under wraps for a little while but at long last we can reveal this new...
The Suspension of Disbelief in ResearchGames™.

The Suspension of Disbelief in ResearchGames™.

by admin | Apr 14, 2016 | Conference Talk, Engagement, Gamification | 0 comments

For are audiences who are hard of sight or have other difficulties reading, you can listen to this blog here: http://www.researchthroughgaming.com/wp-content/uploads/2016/04/The-Suspension-of-Disbelief-in-ResearchGames-audio_NewMR.m4a “So much of our lives are...
The Future of UX Design & Industry

The Future of UX Design & Industry

by admin | Jul 24, 2015 | Design, Engagement, Market Research, User Experience | 0 comments

Today I’m really pleased to be able to share a Guest Blog post from Amy James, expert UX Designer at well-known card and gift company Moonpig.com, and previously UX Consultant at Accenture. How I know Amy James: Amy and I originally met when I provided a Keynote...
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  • Thank you – from an author to my readers
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  • How does low participant engagement affect research?
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