by admin | Aug 16, 2013 | Design, Engagement, Gamification |
Over the past six months, I’ve looked at quite a revolutionary software and hardware systems that are expected to launch in the in the next few years and are in development already, even at beta stage. Although not specifically designed for market research,...
by admin | Jul 15, 2013 | Engagement, Games, Gamification |
Getting children away from the TV or computer screen is harder today than ever before. It seems every device out there is becoming one with a screen that can access the web and game content. Get them away from their PS3, and their on the iPad. A vicious circle indeed;...
by admin | Jul 9, 2013 | Engagement, Gamification |
During a recent meeting with the creator of a new social networking app, it was revealed to us that within the higher ranks of Foursquare, gamification was now looked upon as ‘so 2009’ and they were moving away from it. This would appear to fall in line...
by admin | May 29, 2013 | Conference Talk, Engagement, Innovation, Market Research |
KEYNOTE TALK FROM JONAH BERGER Jonah Berger, author of ‘Contagious’ asks us “which brands get’s word of mouth the most” and felt we were all too scared to put our hands up (he didn’t prompt us to put our hands up to indicate any of...
by admin | May 27, 2013 | Engagement, Games, Gamification, Innovation, Market Research |
Continuing the theme of games tailored for healthcare that I discussed in my last post, this time I want to take a look a Re-Mission 2; designed to get young cancer suffers engaged and educated about the treatment they’re taking. The original Re-Mission video...
by admin | May 24, 2013 | Engagement, Market Research |
Featured Article by Lateef Martin of Miscellaneum Studios “Rise and shine! Seems like you’ve had a hell of a night! Nightmare of a demon serpent with your boss’s face on it again huh? Have a tallcan of Chi™! and spring into your shift a little early ready for...
